{"id":2184,"date":"2025-08-22T22:08:16","date_gmt":"2025-08-22T20:08:16","guid":{"rendered":"https:\/\/www.martapalesova.com\/?p=2184"},"modified":"2025-08-22T22:08:17","modified_gmt":"2025-08-22T20:08:17","slug":"a-ceo-who-comments-on-a-saturday-morning","status":"publish","type":"post","link":"https:\/\/www.martapalesova.com\/en\/a-ceo-who-comments-on-a-saturday-morning\/","title":{"rendered":"A CEO who comments on a Saturday morning."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A CEO who writes his own posts.<br>A CEO who knows LinkedIn is a valuable platform.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For me, <strong><a href=\"https:\/\/www.linkedin.com\/in\/milan-murcko\/\">Milan Murcko<\/a>, CEO of YIT Slovakia<\/strong>, is proof that it\u2019s possible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2192 Even when you\u2019re running a company.<br>\u2192 Even when your calendar is full.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Milan decided he wants to be active on LinkedIn:<br>\u2022 to showcase company culture,<br>\u2022 to present YIT Slovakia\u2019s strategy,<br>\u2022 to be visible as a leader.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And he writes everything himself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We fine-tuned his profile, created a consistent visual style for him and for other employees. Yes, there are already more people across the company active on LinkedIn!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We also mapped out the topics Milan could cover on his profile \u2013 all with a focus on <strong>Employer Branding<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The result?<\/strong><br>Take a look yourself at the collaboration process and his results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re a CEO wondering whether LinkedIn makes sense for you,<br>this <a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:ugcPost:7346175347123441664\/\">carousel<\/a> might give you the answer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A CEO who writes his own posts.A CEO who knows LinkedIn is a valuable platform. For me, Milan Murcko, CEO of YIT Slovakia, is proof that it\u2019s possible. \u2192 Even when you\u2019re running a company.\u2192 Even when your calendar is full. Milan decided he wants to be active on LinkedIn:\u2022 to showcase company culture,\u2022 to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2182,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-2184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/posts\/2184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/comments?post=2184"}],"version-history":[{"count":1,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/posts\/2184\/revisions"}],"predecessor-version":[{"id":2187,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/posts\/2184\/revisions\/2187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/media\/2182"}],"wp:attachment":[{"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/media?parent=2184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/categories?post=2184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.martapalesova.com\/en\/wp-json\/wp\/v2\/tags?post=2184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}